ABOUT US

Freshie – Feel Fresh Again.
Freshie is a UK-based homecare brand dedicated to making laundry feel fresh, joyful, and effortlessly stylish. We focus on delivering practical cleaning essentials with high performance and long-lasting fragrance — because we believe freshness is more than clean, it's a mood.

Our core product range includes:

Scented Laundry Pods – 8-in-1 formula for powerful cleaning, colour care, and up to 96 hours of luxurious scent.

Lingerie Detergent – Gentle yet effective, specially designed for delicate fabrics and intimate wear.

Fragrance Beads – In-wash scent boosters that elevate your laundry with a soft, perfume-like freshness.

Freshie is created for modern women who value both efficiency and sensorial pleasure in their everyday routine. With vibrant packaging, clever formulas, and a playful brand spirit, Freshie is your perfect laundry companion.

Freshie – Practical. Scented. Joyful.